Purushu's award winning fashion blog was founded in 2009 while studying fashion design at NIFT New Delhi. At the age of 19, he wrote show reviews for FDCI's Designer Node dailies at India Fashion Week, New Delhi. Following a stint as menswear designer at Future Group (Lee Cooper), Mumbai in 2013, he relocated to Chennai where he continued freelancing and authored fashion columns for The Hindu newspaper. In 2017, Purush Arie blog evolved into India's first ungendered fashion label. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018.

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  • April 18, 2019

    Wow… Nice . I like lady look, and thanks for sharing this video

  • Salwar Kameez
    December 11, 2019

    Looking Gorgeous!! I just read your previous post and found it is very useful. Love the outfit ideas, You can always rely on Like a Diva! Thanks for sharing with us

  • Deepali Rawat
    December 19, 2019

    great job..keep up the good work.

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