Purushu's award winning fashion blog was founded in 2009 while studying fashion design at NIFT New Delhi. At the age of 19, he wrote show reviews for FDCI's Designer Node dailies at India Fashion Week, New Delhi. Following a stint as menswear designer at Future Group (Lee Cooper), Mumbai in 2013, he relocated to Chennai where he continued freelancing and authored fashion columns for The Hindu newspaper. In 2017, Purush Arie blog evolved into India's first ungendered fashion label. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018.

  • 2
  • April 22, 2018

    Never imagined lungi can look so stylish too.

  • April 28, 2018

    hi, Purushu
    I share something new and trendy Lungi Style in Fashion world. Keep going bro Nice Style…

  • May 11, 2018

    Your work is so original. I love it!

  • April 26, 2019

    Lungi is looking so stylish.

  • Cuero bags
    June 12, 2019

    Something new to watch. Keep doing the experiment and share such new things.

  • August 5, 2019

    thanks for sharing this post with us. lungi is really awesome and stylish. really useful information from you. keep your good work.

  • Hike Daily
    August 19, 2019

    I am Looking Different,
    It’s Looking Cool.

  • Bliss Marcom
    October 17, 2019

    Your work is so original. I love thank you so much

  • Style Healerio
    October 25, 2019

    love this blog.. every time learnt new things from your blog.

  • sakshi gupta
    November 28, 2019

    lungi with chains is such an unbelievable and creative idea

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