Purushu's award winning fashion blog was founded in 2009 while studying fashion design at NIFT New Delhi. At the age of 19, he was invited by FDCI to write official show reviews at India Fashion Week, New Delhi. Following a stint as menswear designer at Future Group (Lee Cooper), Mumbai in 2013, he relocated to Chennai where he continued blogging and wrote guest columns for The Hindu. In 2017, Purush Arie launched India's first exclusive gender neutral fashion e-commerce. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018.

Illustration – Taapsee Pannu at Filmfare Awards 2015

Taapsee Pannu | Pen Illustration
Taapsee Pannu in Thiea Couture
Taapsee Pannu at Filmfare Awards 2015

Actress Taapsee Pannu looked stunning in a Thiea couture black mermaid gown with sweetheart neckline, minimal make up and hairdo. However, the Taapsee’s stylist could have added a hint of colour in her outlook to avoid monotony.

Illustrations by Purushu Arie

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