Purushu's award winning fashion blog was founded in 2009 while studying fashion design at NIFT New Delhi. At the age of 19, he wrote show reviews for FDCI's Designer Node dailies at India Fashion Week, New Delhi. Following a stint as menswear designer at Future Group (Lee Cooper), Mumbai in 2013, he relocated to Chennai where he continued blogging and authored fashion columns for The Hindu newspaper. In 2017, Purush Arie launched exclusive gender neutral fashion line. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018.

Painting the sky green

“I wandered lonely as a cloud
That floats on high o’er vales and hills.
When all at once I saw crowd,
A host, of golden daffodils;
Beside the lake, beneath the trees,
Fluttering and dancing in the breeze.”
– William Wordswoth
What if I grab a cloud, plunge it in colour and paint the sky green? I am serious!!
It is time for you to help me do it. I have finally come out of a blogging-vacation (or hibernation) after penning an “eco-fashion” post almost a month ago. I am currently in Bangalore researching eco-fashion and I need your help. Five minutes of your day is all I ask for. Click the link below and fill up the questionnaire.
It is time we stopped a while to listen to our planet’s cry for help. Be a part and ask your friends to join in.
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