Purushu's award winning fashion blog was founded in 2009 while studying fashion design at NIFT New Delhi. At the age of 19, he was invited by FDCI to write official show reviews at India Fashion Week, New Delhi. Following a stint as menswear designer at Future Group (Lee Cooper), Mumbai in 2013, he relocated to Chennai where he continued blogging and wrote guest columns for The Hindu. In 2017, Purush Arie launched India's first exclusive gender neutral fashion e-commerce. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018.

A fashion designer’s workshop : FACTS & FICTION

Try googling “Fashion deisgner workshop” and the images that you see is exactly how a fashion designer’s workshop will NOT look like. The ambiance in the visuals are highly tampered with. They are arranged and customized for photographs. 

A day in a fashion-design student’s life:

1. The sound of sewing machine stitching fabric is more pleasant to hear than old faculty yelling at the front table.
2. The smell of muslin overpowers your new CK perfume.
3. You enjoy the heat that a steam iron produces, especially in winters.
4. For at least once in a day, a pin is bound to pierce your nail. You are so used to it that you simply wipe it off a muslin. First timers give TT injection a thought though!
5. A designer’s workshop is more like a dustbin. You have fabric strips, pattern making papers, pencils, measuring tape and a lot more hazardous stuff including scissors and pins lying all around (Underage kids are strictly prohibited from entering a designer’s workshop).
6. Body forms! They always tend to stand in your way. Some of you might also constantly punch and poke  your body form (with pins) to take out your frustration.
7. “Hey! Can I borrow your scissor?” And mind you, you are never getting them back! As is the case with the endless pile of stationery you end up buying and eventually losing.
8. All your hand bags and mobile phones lie on the pattern making table. Heaven for Kleptomaniacs!
9. They style tape you put on the body form 2 months ago, still lies there… untouched.
10. The bulletin board is filled with patterns, inspirational visuals and out dated trend-boards.
11. Even if the world is about to end, all you do is religiously drape your garment.
12. Boys, you are a minority here, girls outnumber you. Go feminism!!
13. MUSIC. Head phones. A good playlist. You need it to survive all that is mentioned above.

  • 29
  • January 20, 2012

    Enjoyed this reality peek into the world of design workshops. Keep writing, clicking and posting, my friend.

  • January 20, 2012

    haha.. reality bites! Good post!


  • January 22, 2012

    Such a paradox, designers work in messy surroundings, in total chaos, but they are neck deep in their work and surrounded by creativity all around. Great post as always.

  • January 26, 2012

    Love this! This is what my home sewing studio tends to look like also! x

  • January 27, 2012

    I absolutely love this post! Now I know the reality that's waiting for me next year. I'm a first year fashion student and we start sewing on the second year. I'm both scared and excited 😀

  • January 29, 2012

    Cool! Thanks for letting us in. I would have never known. I came in via the IFB Links a la Mode.

  • January 29, 2012

    Hahahah, i laughed the whole time cause this is so true! I'm a design student too and there never seems to be enough room in sewing labs, even if there is just two people in them. as well as always having an unusual amount of thread ALWAYS on you.

  • January 29, 2012

    This is a really good insight into a designers workshop, but if I'm honest the bright pink bold writing kind of puts me off, as I read it as if someone is yelling at me! Sorry! But great post otherwise!

  • January 30, 2012

    @SAM: Thanks for pointing that out! THREADS! They pop out from everywhere. Hair, shoes and even pockets! LOL 😀

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