Purushu Arie was founded as a fashion blog in 2009 while Purushu was studying fashion design at NIFT New Delhi. In 2017, Purush Arie's blog evolved into India's 1st exclusively ungendered clothing label. Purushu spoke about gender neutral revolution through fashion at TEDxChennai in March 2018. Purushu's signature silhouettes include tailored lungis and saris. Purushu Arie designs with the ethos of sustainable intersectional inclusivity that defies gender, caste, & class status quo.

A rough illustration of my final ITP garment

The exams are almost over. It’s just the integrated term project, or I.T.Peeeeeeeeee as we call it, which is left, is scheduled on 20th May. I am working on the theme “Memoirs of Geisha”. The Japanese geisha inspiration has lots to play with colours, surface, volume and exaggeration. I have taken elements from the traditional geisha look to create a more contemporary silhouette. Two of the many concept sketches I had made. The first ensemble has been approved and I have started working on constructing the garment.

1 Comment
  • July 16, 2011

    I love looking at your illustrations over and over again…. they contain a crazy rhythm. honestly, I have a long way to go when it comes to illustrations.

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